Understanding Charities

Written by John Dray (CEO)

28th June 2012

Many service providers have difficulty understanding the pressures that charities are under. Their finance may not be a constant stream, spending on administration has to be kept low, timescales may not be as important as getting the work done when the cash is available. Charities are often dependent upon volunteers. This can bring its own challenges to user adoption. (‘I don’t like it, so I’m not going to continue giving my time free.’) Large fundraising efforts tend to be for capital projects, rather than revenue. For this reason, solutions that fit the charitable sector are often high start-up cost/low running costs – the direct opposite of many projects supplied to companies. It is vital for charities to find suppliers that can work with them and their unique challenges.

At Cloud Genius we understand these issues – we have worked with them for many years. That expertise is available for you. Not only do we have a staff that understands the issues, but we also have novel solutions and extremely competitive rates.

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