Making your Transactional Emails less…errm… Transactional
Do you ever look at a friend, who you think has been the same for for many years, and suddenly think… they look older/fatter/thinner/different? For so long they look the same. You see them every day. They always look the same. Then you notice that there has been a...
The Cloud (Genius) is expanding
Expert at implementing the Non Profit Success Pack, Cloud Genius is super-excited to be celebrating 10 years in business. How should we celebrate?
Salesbolt – making your LinkedIn journey easy (with Salesforce)
Trying to expand your business? Jump to *** for TL;DR version. This first bit it boring but sets the scene. When trying to build your business, one of the most important tools for Business to Business contacts is LinkedIn. With LinkedIn you can: See who you are in...
Mind Your Language!
It is a common misconception that in order to talk with technical people, you need to talk their language. It’s wrong and it’s dangerous and it’s expensive… let me explain. This might feel painful, but you will understand more of the process at the end. When you are...
Let’s join the party!
When I searched for ‘Create a Buzz’, this photo was not what I was after. On the other hand, it is fun so it will probably get you to engage. There is a problem on the internet. How do you get people to engage and follow you? Well, a friend of mine has come up with a...
Help! What is a CRM and how do I choose one?
One of the bigger, if not the biggest business decision is purchasing a new CRM system. (Customer Relationship Management system) This information is not Salesforce specific!!! While I do consult on Salesforce, this guide is deliberately about what a CRM can do for...
Spreadsheets are enough for my business – move on
Spreadsheets are wonderful. I have a load of them. Everything from personal ones that calculate my kg weight in stones and pounds (apologies to US readers) and my BMI through to things that help me calculate budgets and so on. I even have transient data in them, when...
Growing the Business in Interesting Times
Did you notice that the last 12 months has been interesting? Rather like that curse, may you live in 'interesting times'. For me, it has been a time of re-engaging with my lovely, lovely customers. A year ago, I gave up my staff, gave up the office, started working...
Training on Salesforce for free?
On of the advantages of the current crisis is that it has allowed us to meet virtually, at a moment's notice. No travel time. Distance is no longer an object. It is a tiny sop, out of a global crisis.. but it is very real. Running on cloud-based technology, my clients...