Having been to the Customer Company Tour at the ICC Excel Centre in London I can see that Salesforce is continuing to reach out to Charities and Non Profit organisations.
There are so many advantages for charities. For up to ten licences Salesforce will give you free access to their Enterprise product. (This is the same solution used by Coca Cola, GE, Guide Dogs, Accenture, G4S and so on.) If you need more than ten licences you get them at a discount rate through the Salesforce Foundation.
Charities do not get a cut-down product, they get the full product PLUS free customisations (the Non Profit Starter Pack) that gives extra functionality. As they are getting the same product as the big companies, charities get all the advances and stability that the big companies rely on.
Adding to my knowledge of VisualForce, Apex and Force.com. These go beyond the point and click customisation that most of Salesforce is configured with. They allow for a really deep customisation.
Thanks Salesforce – lets get this Force for Good working to promote the work of charities!