Writing Content for Intelligent Emails
Once we had Mrs Jones in mind, writing emails to her was very easy. Having an individual in mind will help your writing to be more personal, and will help you move from selling to being informative. Few people like being sold to. Most people like to be better informed about something they are interested in. At the moment they are interested in you and your product. Help them!
Website Hosting – HUGE Upgrade and cPanel
We are very pleased to offer high-speed, reliable hosting... but you wanted more. Our customers were telling us that they wanted cPanel. cPanel is a 'control panel' that lets you set up all the features of your website hosting and email. It is used but a lot of...
Eventbrite to Salesforce made Easy in Bulk
Lots of firms and charities use Eventbrite for their events and Salesforce for their customer relationship management. Makes sense - Eventbrite makes it really easy to set up, advertise and sell your events. Once people turn up, there are lots of easy, quick, simple...
1 Simple way to keep in touch with prospects
As a child I came across the saying: Fire is a good servant but a poor master. I think that saying rings true even more of computers. Most people seem to be slave to their computers, rather than getting the computers to do the work. An auto-responder is a great way to...
A Huge Marketing own-goal for Ontraport/Send Pepper
As someone who runs a small business, I have to keep my eye on market trends. I am currently in the midst of trying out various marketing software. Over the coming weeks I will let you know how I get on. Over the past couple of weeks I have been putting Send Pepper...
How do I keep in contact with my leads? (Autoresponders)
Imagine you have a website with a sign-up page. Someone (or something) signs up on your site and expresses interest in your product. What next? In old way of doing things, you would look at the information, perhaps drop them an email and, if they were interested,...
Remote Support
Remote support: It's like magic the first time you see it. An IT support person takes over your computer and starts moving your cursor around your screen, even though they are in a different continent. Here at Cloud Genius we have been comparing different solutions....
Out with the Old (Salesforce Menu)
Where did you stick all the new stuff? One of the (many) fantastic things about Salesforce is its amazing pace of development. It is one of the reasons why consultants, admins, etc are subjected to exams three times a year. Some of the changes are new features, others...
Happy New Year
For some reason (and believe me, I am not complaining) business has been brisker than usual over December. It seems to be that it is a time when people start thinking about the New Year and new beginnings. So, just before Christmas, a friend of mine set me a...
CryptoLocker – the most dangerous malware yet?
Imagine losing all of your files... and all of your backups... and not being able to do a thing to get them back unless you pay a ransom. That is what CryptoLocker does. You may pick it up from an email attachment or from a spurious 'downloading' site. It hides on...